U.S. Department of Health and Human Services


September Fruits & Veggies – More Matters Month

Produce for Better Health Foundation

A family preparing dinner

Eating fruits and vegetables provides many health benefits. For example, people who eat a healthy, balanced diet – including plenty of vegetables and fruits – can lower their risk for some chronic disease, like heart disease and type 2 diabetes.

However, most of us don’t eat enough fruits and vegetables:

  • Only 1 in 3 adults eat the recommended amount of fruits every day.
  • Only 1 in 4 adults eat the recommended amount of vegetables every day.

The good news? Communities, health professionals, businesses, and families can work together to encourage people to eat more fruits and vegetables.

Make a difference: Spread the word about tips for healthy eating and encourage communities, organizations, families, and individuals to get involved.

How can Fruits & Veggies – More Matters Month make a difference?

We can all use this month to raise awareness about the importance of eating fruits and vegetables.

Here are just a few ideas:

  • Encourage families to make small changes, like keeping fresh fruit within their children’s reach or fresh cut carrot sticks in the fridge.
  • Motivate local businesses to create healthier workplaces by providing quality foods made with fresh fruits and vegetables.
  • Spread the word about programs that support local agriculture.

How can I help spread the word?

We’ve made it easier for you to make a difference. This toolkit is full of ideas to help you take action today. For example:

  • Add information about fruits and veggies to your organization’s website or newsletter.
  • Tweet about Fruits & Veggies – More Matters Month.
  • Host a community event where families can try different fresh foods while learning about local health resources.
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Get the Word Out

  Sample Tweets

Share your love for fruits and veggies! Send this free e-card: http://1.usa.gov/11Y4gnq

Q. How many fruits and veggies do I need?
A. Everybody is different, so use this tool to find out: http://1.usa.gov/MCnUMA

Use this locator to find a farmers market near you: http://1.usa.gov/okPPzA

Try these healthy snacks for kids: http://1.usa.gov/WKA2wC

Want help choosing heart healthy foods? Take this shopping list with you to the grocery store: http://1.usa.gov/16oTNRu

Health Tip: For breakfast, top whole-grain toast with peanut butter and sliced bananas.

Know someone who could use help eating healthy? Use these tips to start the conversation: http://1.usa.gov/X30mSU

Get a personalized daily food plan: http://1.usa.gov/mOr94d

Health Tip: Next time you go shopping, buy vegetables and fruits in a variety of colors.

Try any new fruits lately? Get inspired: http://1.usa.gov/Ao88Fm

Check out this list of veggies and try something new: http://1.usa.gov/xRLzAB

Post a Web Badge

  • Add this free Web badge to your Web site, blog, or social networking profile to show your support for Fruits & Veggies – More Matters Month.
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Get Involved

Take action to increase awareness about childhood obesity.

  1. Host a brown-bag seminar for your employees and invite a nutritionist to discuss easy ways to get the recommended daily servings of vegetables and fruits.
  2. Post information about one vegetable or fruit each week on your employee bulletin board with a quick and easy recipe to share.
  3. Partner with your local farmers market or community garden to offer vegetables and fruits at discounted prices.
  4. Ask a local grocery store representative to present tips on how to save money when buying vegetables and fruits.
  5. Conduct a cooking demonstration using recipes chock full of vegetables and fruits.

Adapted from the Produce for Better Health Foundation
Contact the Produce for Better Health Foundation
at KStevens@PBHFoundation.org for more information and materials.

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